How Much to Charge for a Sticker Photo Booth (and What It Costs to Run)

Sticker booths are one of the fastest-growing requests in the event world. Guests love them because they walk away with something they actually keep, and planners love them because a sticker is swag with the guest’s own face on it. If you already run a photo booth business, the question isn’t whether to offer stickers. It’s what to charge, and what it really costs you to deliver.

Here are the real numbers.

What a sticker photo booth costs to run

With Curator, stickers run from the same iPad as the rest of your booth. There is no laptop, no separate AI app, and no cutting by hand. These are the costs you add:

Item	Cost
Curator plan	Event Pro or Agency Pro (pay per event, monthly, or yearly)
Sticker Booth early access	$499 per year
Sticker printer (prints and cuts)	Under $300 each
Supplies	About $0.60 per 4×7 sticker sheet
AI sticker styles	Your regular Curator AI credits. Classic photo stickers use none.

Most of that is a one-time or yearly cost. The only cost that grows with the event is the sheets.

How many stickers can you print in an hour?

Each sheet takes on average 1 minute 45 seconds to 2 minutes, start to finish: up to about 40 seconds to print, then about 1 minute to 1 minute 20 seconds for the printer to cut it out. That works out to roughly 30 sheets an hour per printer.

Sticker printers	Sheets per hour (approx.)	Supplies per hour (approx.)
1	30	$18
2	60	$36
3	90	$54

Every sheet can be one big sticker or a full sheet of smaller ones, so 60 sheets can mean a lot more than 60 stickers. For large events, plan on at least two sticker printers. Curator spreads the stickers across them automatically, and a regular photo printer can sit on the same iPad for standard prints.

How to price it

Because the supply cost is so low, what you charge is really about the experience and your market. Four common ways to package it:

1. An upgrade on bookings you already have

The easiest sale is the client who already booked you. Offer stickers as a flat add-on to the package, the same way you’d sell a backdrop upgrade or an extra hour. Holiday parties and corporate events on your calendar right now are the obvious place to start.

2. A sticker booth package by the hour

Sell stickers as their own experience with an hourly rate. Size the number of printers to the guest count: one printer covers about 30 sheets an hour, so a crowd that will line up all night needs two or more.

3. Brand activations and conferences

For brands, a sticker isn’t a photo, it’s merchandise. Price it like swag: a branded AI style, the client’s logo on every sheet, and a guest count you agree up front. This is where the $6,500+ bookings come from.

4. Unlimited or capped

Decide whether guests get unlimited sheets or a set number each. Unlimited is simpler to sell and the supply cost stays small. Capped keeps the line moving at very busy events.

A worked example

Say you add stickers to a 3-hour holiday party and bring two sticker printers. At about 60 sheets an hour, that’s up to roughly 180 sheets, or about $108 in supplies. Whatever you charge for the upgrade on top of that is yours, after a printer you buy once and early access you pay once a year.

Two printers plus early access comes to under $1,100. One good sticker booking can pay for all of it.

Stickers are the giveaway guests actually keep, which is exactly why brands pay for them.

Why clients pay a premium for stickers

• Guests keep them. A print goes in a drawer. A sticker goes on a laptop, a water bottle, or a phone case.
• AI makes every one different. Holiday caricatures, branded styles, or a theme you create yourself with your own sticker AI prompts.
• It looks like magic. The guest poses, and a couple of minutes later they peel a sticker of themselves off the sheet.
• Brands call it AI swag. It turns a photo booth line item into a merchandise budget.

What you need to offer it with Curator

• Event Pro or Agency ProPay per event, monthly, or yearly.
• Sticker Booth early access$499 per year. It unlocks sticker printing in Curator.
• An iPad with an M-chipConnected straight to the printer with a USB cable. No print server.
• A sticker printer and 4×7 sticker sheetsA compact print-and-cut printer that runs under $300. We help you set it up on your demo call.

Curator handles the rest on that one iPad: it lifts the people out of the photo (or applies the AI style), prints the sheet, and the printer cuts along their outline, or as a circle or square if your design calls for it. See how Pose and Peel works.

Frequently asked questions